My passion for graphic design has remained strong throughout my 17 year career. To be able to use my creativity to provide compelling visuals that tell a story and provide a message to the viewer; whether it be a consumer viewing product packaging at a point of sale, someone retaining information on a piece of printed material, reimagining a design system, creating responsive web interface for eCommerce platforms or just reaching an individual with an appreciation of visual aesthetics. It is my passion and purpose.
My background demonstrates a process driven history of leading print, packaging and digital content design projects to acclaimed success. With experience leading both small and large teams; I have worked on national and global marketing, advertising, product launch and social media campaigns for (but not limited to) General Motors, WWE, Revlon, Bayer (a P&G Company), SXSW, Johnson & Johnson, the Los Angeles Rams and Coca Cola, as well as a host of startup organizations.
My forward thinking and collaborative attitude has afforded me the opportunity to be a part of and lead some amazing teams. I am excited to evolve deeper into this fast paced and ever changing industry. I will utilize my expertise to contribute and further elevate the business and nurture the creativity of like minded creatives, designers, engineers and developers.
Elana Frazier - Director, Engagement Ichor Strategies
I was recently featured on the PCTA Podcast, hosted by the students of the Providence Career and Technical Academy. In this episode we discuss my career journey, challenges as a young designer, favorite projects and, what has kept me motivated. This podcast was especially amazing because it is hosted, recorded and edited by the students! Many thanks to the students and Mike Lamantia of PCTA for having me.
From Lead Artist to Production Director I've done it all.
Today, I work with clients by bringing highly concentrated value to specific hurdles in the process. Rather than deliver advice, I work directly with teams and clients as a model for leaders in the organization/agency.
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